Bitget has extended its support for UNICEF’s Game Changers Coalition (GCC) into a second year, backing the initiative as it adds financial literacy and AI modules to its curriculum and prepares blockchain content for 2026. The coalition: run by UNICEF’s Office of Innovation has already reached more than 642,000 young people, parents, and teachers across eight countries (Armenia, Brazil, Cambodia, India, Kazakhstan, Malaysia, Morocco, and South Africa). It targets underserved communities and emphasizes gender balance: girls make up roughly 52% of participants to date. What Bitget is Bitget is a global crypto trading platform that positions itself as a Universal Exchange (UEX), combining access to cryptocurrencies, tokenized assets, and traditional financial products in one account. The company supports AI-driven trading tools and runs consumer-facing products like Bitget Wallet. Bitget joined the GCC in June 2025 through UNICEF Luxembourg and says education and digital inclusion are central to its mission as the crypto industry scales. Access Bitget here . What’s changing in year two Curriculum expansion: Bitget’s renewed support will help GCC roll out new financial literacy and AI modules, with blockchain-focused content slated for next year. The modules aim to give practical, career-oriented digital skills to young people in emerging economies. Geographic growth: The coalition plans to expand into three additional countries, broadening its regional reach and community programs. Ongoing engagement: Bitget will continue field visits, executive participation, and support for coalition-led events, building on activations from the first year such as a delegation visit to Cambodia and Bitget’s involvement in the UNICEF Game Jam. Why it matters The move reflects growing emphasis on practical digital skills: not just technology awareness in regions where young people are often mobile-first but underserved by formal tech education. By funding curriculum development and in-person programs, Bitget and UNICEF aim to convert interest into pathways for employment, entrepreneurship, and broader participation in the digital economy. A quote from the partnership“Technology is becoming part of everyday life faster than education systems can adapt,” Bitget CEO Gracy Chen said. She added that the goal is to build confidence and long-term digital and financial literacy that create opportunities beyond crypto. Thomas Davin, Global Director at UNICEF’s Office of Innovation, emphasized the coalition’s role in equipping youth with practical skills and noted that partnerships like Bitget’s help scale the program’s reach. Context and next steps The expansion aligns with Bitget’s wider education-focused initiatives and its public partnerships with organizations like LALIGA and MotoGP™, and with UNICEF to broaden blockchain and digital skills. The second-year funding will support curriculum rollout, fieldwork, and a larger footprint for GCC as it brings financial literacy and AI training to new communities.
